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2022-06-28

redONE Collaborates with Sinar Harian for Digital Partnership


Kuala Lumpur - redONE Network Sdn Bhd (redONE), ASEAN’s largest Mobile Virtual Network Operator (MVNO), has officiated a partnership with Malaysia’s leading Malay news agency Sinar Harian in a sales-driven initiative targeting Sinar Harian’s online readers. The ceremony, which was held on 28 June 2022 in redONE’s corporate HQ was attended by redONE CEO Farid Yunus, Chief Sales Officer Ben Teh, COO Tee Yew Yaw, while Sinar Harian was represented by Karangkraf Group Deputy Chairman Dato’ Muhd Nasir bin Haji Hamzah, Sinar Harian General Manager for Media Sales Airol Fadley Limin, and General Manager for Operations Naquiah Binti Muhamad Noor.

This 18-month collaboration will see Sinar Harian promoting redONE’s services on its online platforms, which has over 6.6 million unique monthly visitors, while redONE will provide the digital marketing assets and payment of commission to Sinar Harian for successful line registrations. This Digital Enterprise Program is an ongoing initiative by redONE to onboard new telco subscribers via partnerships with media companies across Malaysia.

“We are proud to partner with Sinar Harian as it is a very reputable media company. I believe that moving forward in business digitally is the way to go and this collaboration will definitely be mutually beneficial to both our organisations. We look forward to a successful and fruitful partnership with Sinar Harian.” said redONE CEO, Farid Yunus, in his speech.

Under the Digital Enterprise Program, Sinar Harian will be entitled to receive multiple streams of revenue from redONE. This includes a one-off upfront incentive, MNP port-in incentive, and recurring commission for every redONE subscriber registered under this special program.